ALBD Case Study

Examining America’s Physical Fitness and Obesity Crisis

Portland Neighborhood Uses Art to Build Community and Promote Physical Activity

More Folks are Walking in Wheeling Thanks to a Community-Based Media Campaign

Active Living By Design Community Profiles 2003-2008

Create an attractive public gathering place by using artistic features intended to foster a sense of community.

The goal of "The Shape We're In" newspaper series and its companion Web site, Shape News, is to provide "tools designed to raise attention and stimulate action around physical activity and obesity, including media outreach strategies, ideas for community events, and links to other organizations working on these issues.

The goal of Wheeling Walks is to motivate sedentary residents ages 50-65 to become more physically active by walking 30 minutes a day. The goals of the media campaign are to raise awareness among the target population about the health benefits of walking and to motivate this age group to be more physically active.

Program Goals: (1) To encourage bicycle commuting, while decreasing the number of bicycles on the train. (2) To create an environment that encourages people to rent bicycles to travel around Palo Alto. (3) To increase bicycle vehicle trips within Palo Alto, California.

To create the opportunity for all citizens of Pitt County, North Carolina to have access to physical activity facilities.